Clientes no, ¡fans!

Not in Clients, fans! Above all, you will find clues about how the human factor is the key to generating a memorable customer experience. Sometimes you will also find small, simple and low-cost formulas to make it possible, in which the human factor may not be so involved, but it is worth taking them into account so that the client feels special. What most brands are looking for today is to differentiate themselves from others by creating a positive and memorable customer experience thanks to the human factor. The customer experience is the set of sensations, emotions and moods that the customer may have while interacting with our service throughout the purchase process, or while they are a user of our services. A content for managers of a large company or owners of more modest organizations or small businesses. In conclusion, any company that invests efforts in improving its customer service will change and also improve its internal service, relationships and collaboration between people and departments.