Curso práctico de Google Data Studio

Current technology allows us to collect large amounts of data, but many times we do not know how to represent it correctly. Almost every time we see a report made up of endless numbers and visually unattractive tables, it causes us to lose interest in the process and many times in the results. Google Data Studio is the perfect solution when it comes to communicating figures and representing results, but adding a great deal of creativity and design. It is a point of intersection between mathematics and art. A tool that also has the advantage of being free, easy to use and widely customizable. This book addresses in a technical and coherent way all the connection processes and the detection and visibility of the most relevant data for your brand or your digital business. It is written to help you develop skills in organizing, shaping and arguing reports or results, but also to help you make important decisions based on data. This book has many examples, links to templates, video tutorials and exercises that will help you learn all the functions of this tool. In addition, it has the collaboration of great marketing leaders who provide their point of view and advice on the proper use of Data Studio.