La gestión financiera de la empresa
análisis y planificación para la toma de decisiones
Pérez-Carballo Veiga, Juan F.
In this new edition, with an approach oriented to problem analysis and decision making, Juan Pérez-Carballo covers the key tasks of finance to confidently face the most frequent situations of your strategic and daily management. He applies a broad perspective to understand the most strategic general aspects and a specific perspective to resolve the operational and immediate aspects. In sixteen chapters it covers accounting information and financial statements, cash flows, financial forecasts, financial calculation, business diagnosis, liquidity and treasury management, the financial system, short and long term financing, investment analysis, the cost of financing and how to finance oneself, financial risk management and company valuation. Additionally, he includes numerous worked out exercises to reinforce his practical approach. Therefore, this book will be of interest to both undergraduate and graduate students in business administration who want a complete and concrete vision of what a financier does today, as well as finance professionals who want to contrast criteria and techniques. It should also be useful to the non-financial manager linked to this function to better understand the financial implications of business decisions.
- Author
-
Pérez-Carballo Veiga, Juan F.
- Subject
-
Human sciences
> Business and economics
- EAN
-
9788411920001
- ISBN
-
978-84-1192-000-1
- Edition
- 2
- Publisher
-
ESIC Editorial
- Pages
- 656
- High
- 24.0 cm
- Weight
- 17.0 cm
- Release date
- 03-10-2023
- Language
- Spanish
- Series
- Libros profesionales de empresa